WORKSHOPS, LABS, AND TRAINING PROGRAMS FOR INNOVATION · THE School of Innovation
Develop innovation in a structured way. Put relevant ideas to the test more quickly.
New business models, brands, products, and services rarely emerge from a single good idea. They require a clear objective, diverse perspectives, and a structured process.
The School of Innovation helps executives and teams work together to address innovation challenges, develop potential solutions, and test relevant assumptions early on. Depending on the task at hand, we work online or on-site, using a custom-designed workshop, a focused lab, or methodological training.
Online or in person · customizable · practical
WHERE DO YOU STAND?
Good innovation work doesn't start with a method. It starts with the right question.
Some companies want to further develop an existing business model. Others are looking for new solutions for customers, want to reposition their brand, or want to explore new uses for real estate.
That's why we don't start with a predetermined tool.
We'll start with your assignment.
COMPANY & BUSINESS MODEL
How should our company move forward?
Examine business models, strategy, organization, digitalization, and new opportunities for value creation together.
BRAND & CUSTOMER EXPERIENCE
How do we stay relevant and stand out?
Integrate positioning, value propositions, products, services, and the customer experience.
PRODUCTS & SERVICES
What solution should we develop next?
Understand customer problems, develop potential solutions, and evaluate critical assumptions.
What types of use will create relevant value in the future?
Integrating location, user needs, value creation, experience, and new ways of using the space.
THE RIGHT FORMAT
Four paths. One shared mission: Making innovation manageable.
Not every issue requires the same approach. That is why we tailor our approach based on the task at hand, the desired level of detail, and the necessary skill development.
Strategic Innovation Workshop
Work together on a specific task.
A custom-designed format for executives, project teams, and other stakeholders when a specific innovation question needs to be addressed in a structured manner.
Innovation Lab
Explore a specific area of innovation in depth.
Labs combine a clearly defined problem statement with a methodological framework, for example, for business models, brands, innovation, or real estate.
Training
Systematically build innovation capabilities.
For leaders and teams who not only want to apply these methods but also want to better understand and utilize them within their own organization.
Seminar & Presentation
Gain insight into an innovation or future-oriented topic.
More concise formats for the academic classification of selected topics and methods.
Clear Distinction
Innovation and reinvention complement each other. They are not the same thing.
THE SCHOOL OF INNOVATION
Start: An Innovation Challenge or an Opportunity
Question: What new solution should we develop?
Focus: Value Design, Ideas, Concepts, Prototypes, Testing, and Innovation Expertise.
THE SCHOOL OF REINVENTION
Start: A Strategic Turning Point
Question: What needs to be fundamentally rethought?
Focus: Vision for the Future, Positioning, Business Model, Role, Transformation.
HOW WE WORK
From the innovation challenge to the next sound decision.
01 · Clarify the initial situation
What would you like to change, develop, or review?
We identify the goal, the challenge, the stakeholders, and the framework conditions.
02 · Configure Format
Which approach is best suited for the task?
The research question, methods, approach, and scope are tailored to the specific situation.
03 · Developing Together
What are the options?
Existing assumptions are brought to light, different perspectives are taken into account, and relevant solutions are developed.
04 · Specify and Verify
What should we pursue next?
Where appropriate, ideas are structured, modeled, or made tangible through prototyping, and critical assumptions are identified.
05 · Define the Next Steps
What happens after the format?
Findings, open questions, and next steps will be consolidated.
WHAT A GOOD FORMAT SHOULD LEAVE BEHIND
More than just inspiration.
An innovation workshop is valuable when, afterward, participants have a clearer understanding of the problem they are trying to solve, the options they are exploring, and what should happen next.
A Clearer Understanding of the Problem
What is its actual purpose, and what factors influence it?
Relevant Options
Which potential solutions warrant further consideration?
Visible Assumptions
What would have to be true for an idea to work?
Common Understanding
What perspectives and decision-making criteria should the participants share?
Specific Next Steps
What should be investigated, tested, decided, or further developed?
Don't just come up with as many ideas as possible. Identify the relevant possibilities and develop them further in a well-founded manner.
METHODS & TOOLS
The method follows the task.
Innovation is not a discipline that relies on a single method.
Depending on the challenge, different thinking, analysis, and development tools may be useful.
UNDERSTAND
Research · Analysis · User Perspective · Problem Definition
DEVELOP
Co-Creation · Ideation · Value Design · Change of Perspective
SPECIFY
Business Modeling · Prototyping · Scenarios · Experience Design
CHECK
Hypotheses · Tests · Reflection · Prioritization
BUILDING INNOVATION CAPABILITIES
Don't just learn about methods—apply them in your own context.
Anyone who wants to develop the ability to innovate over the long term needs not only individual workshops but also an understanding of methodology.
To that end, The School of Innovation offers training programs for executives and teams.
Real-Time Innovation
Understand innovation patterns and apply them to your own projects.
Intrapreneurship
Support entrepreneurial thinking and action within organizations.
Innovation Management
Learn about structures and processes for systematic innovation management.
Digital Transformation
Take a structured approach to change and digital transformation processes.
EXPERIENCES
What participants highlight.
“… the opportunity to be creative yourself …”
“… completely practical …”
“… a good mix of theory and practice …”
THE SCHOOL OF INNOVATION
Which format is right for you?
An innovation format is particularly well-suited when …
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a specific question regarding innovation or change is to be addressed in a structured manner,
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Managers or teams should work together on the task,
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different perspectives must be brought together,
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new possibilities should first be explored,
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whether a customized online or in-person format is appropriate.
A different format might be more appropriate if …
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if you are looking exclusively for a ready-made, standard presentation,
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no active participation is required,
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the solution has already been fully determined and just needs to be implemented,
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a guaranteed business outcome is expected instead of a working basis.
THE NEXT STEP
What innovation challenge would you like to tackle with your team?
Please briefly describe your current situation.
Three questions are enough for an initial assessment:
1.
What would you like to change or develop?
For example, a business model, brand, product, service, process, or real estate property.
2.
Who should be involved in this?
For example, executive management, the leadership team, the project team, or selected departments.
3.
What should be clearer after the reformatting?
For example, a strategic direction, prioritized options, verifiable assumptions, or specific next steps.
YOUR CONTACT PERSON
A single point of contact from the initial inquiry to the right format.
Erik A. Leonavicius
Owner and Management of REINVENTIS in Munich
Strategy Consulting · Innovation · Reinvention · Transformation
Together, we'll determine which issue you'd like to address and which format makes the most sense for the participants and the task at hand.
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